DISQUS

marketfolly · 1 year ago

haha yea you certainly are. but, if you think about it, it makes sense. market likes to see short term bottoms on events like bear stearns and now lehman. charts look like a bounce is coming as well.

obviously though, i think eventually we continue to head lower after that reflex bounce

Marc · 1 year ago

I posted a reply to your article at SeekingAlpha.com (10/24/08). I also want to re-post it here. I think your analysis is both accurate and timely. One other aspect that isn't mentioned by anyone/anywhere, and may be flirting with politically incorrectness (but who cares), is that many younger-to-middle-aged women either: (1) do not know how to cook, or (2) proudly refuse to. This also represents another segment of society that is accustomed to frequently dining out. Again, as money becomes tighter due to escalating bills, paychecks that don't keep pace with inflation/cost of living, etc., more and more are opting for that quick, economically feasible meal at their neighborhood Golden Arches.

I personally think it's just another "real" factor that plays into McDonald's favor.